Appeared in December 2006

Beer Packaging For Idiots


Bought a six-pack of this Northwest brewery's I.P.A.  Pretty good stuff.  The six pack holder features attractive artwork on the sides of the holder, as well as...

Information about the Olympia, Washington brewery, including a map, printed on the bottom.

Now what's possibly the stupidest thing someone could do while reading the bottom of the six-pack?

Warnings like this sadden me.  It's not that the manufacturer thinks that their customers are stupid enough to do something like this, but that, in the past, someone WAS stupid enough to flip the six-pack upside-down to read the bottom and called the brewery to complain about the mess on their kitchen floor.

Another sad instance of package warning occured several years ago, for shaving foam.


Text content and original graphics c.2007 by T. Graff / All ad images and scans copyright their respective owners.